VIRGINIE DE BARNIER

Virginie de Barnier is Professor of Marketing at the University of New-Caledonia (New Caledonia), Dean of the New Caledonia University Business School (IAE) and Director of the Master in Management. She is also the director of the Bachelor of Tourism and Hospitality taught in Vanuatu in collaboration with the University of Vanuatu. She has been recently appointed Associate Dean for International Relations for the University of New Caledonia. Her research interest focuses on consumer psychology concerning ecological and sustainability matters, with her recent research field on sustainable tourism. With a remarkable decade-long tenure as a Marketing Executive at Havas Communication, a renowned advertising agency, she brings industry experience to her academic pursuits. She holds a Ph.D. in Marketing, an MBA from University of Wisconsin (USA) and a Master of Psychology. Moreover, her scholarly contributions encompass the authorship of three books and twelve book chapters, along with the publication of over 30 articles in academic ranked journals. She has demonstrated her commitment to nurturing academic talent by successfully supervising 16 doctoral students to completion and participating in 29 PhD defense committees. Presently, she continues to supervise three doctoral students. Past Deanship: Aix-Marseille University Business School (IAE) - France Past professorship: Aix-Marseille University Business School (IAE) – France and EDHEC Business School – France Virginie de Barnier, virginie.de_barnier@unc.nc IAE University of New Caledonia – BP R4 98851 Nouméa Cedex – New Caledonia Virginie de Barnier, virginie.de_barnier@unc.nc IAE University of New Caledonia – BP R4 98851 Nouméa Cedex – New Caledonia