Number of documents


cv Noama ABBAS

Journal articles2 documents

  • Noama Abbas, Veronique Cova. The cultural aspect in the relationship customer-place: Proposal and test of an integrated model. Journal of Marketing Trends, International Marketing Trends Conference, In press. 〈halshs-01707099〉
  • Noama Abbas, Veronique Cova. The Relationship between Customer's Acculturation and His Perception of the Physical Environment of Service: A Qualitative Study of Old Palaces Rehabilitated as Restaurants in the Historic City of Damascus. Journal of Inspiration Economy, University of Bahrein (UOB), 2015. 〈hal-02062331〉

Conference papers1 document