Number of documents

1

CV de Michel Kalika


International Journal of Entrepreneurship and Small Business   

Journal articles1 document

  • Michel Kalika, Veronique Guilloux, Nathalie Dubost, Claire Gauzente. How franchiser and franchisee relationships affect franchisees' satisfaction? The importance of fairness, communication and trust as ethical bases of relationship marketing. International Journal of Entrepreneurship and Small Business, Inderscience, 2008, 6 (1), pp.155-172. ⟨halshs-00661481⟩